Permalink Today, Canada Post announced that urban centres would be receiving the community mailboxes rural areas have been using since the late ’80s. People immediately started crying out on social media. “Why is Canada Post taking away our door-to-door service?” Canada Post’s answer is that it’s because they are not profitable. Why is Canada […]
Permalink Dear Brand, Recently, there has been a lot of talk about some competition to your business, something which you haven’t experienced since 1985 when Cantel joined the wireless revolution. This threat of competition has put your company under a great deal of scrutiny and has served as a lightning rod for dissatisfied customers […]
Permalink Everyone agrees that charities have a tough job ahead of them when marketing their cause: there is insane competition for the ears of donors, every charity appeal sounds worthy, and we are currently experiencing an economic downturn. Yet, every season, we see great campaigns which leverage and transcend the medium in which they […]